{"id":606,"date":"2015-09-04T14:28:32","date_gmt":"2015-09-04T06:28:32","guid":{"rendered":"http:\/\/ofamni.com\/?p=606"},"modified":"2015-09-04T14:28:32","modified_gmt":"2015-09-04T06:28:32","slug":"warna-minuman-dapat-mempengaruhi-rasa","status":"publish","type":"post","link":"https:\/\/ofamni.com\/warna-minuman-dapat-mempengaruhi-rasa\/","title":{"rendered":"Warna Minuman Dapat Mempengaruhi Rasa"},"content":{"rendered":"<p class=\"separator\"><a href=\"http:\/\/4.bp.blogspot.com\/-X5SP5sQz1rA\/VW2E-LCjbWI\/AAAAAAAAAzM\/-w6UlXf8PZ0\/s1600\/20898_8186_cd3159_5.jpg\"><img loading=\"lazy\" class=\"alignleft\" src=\"https:\/\/4.bp.blogspot.com\/-X5SP5sQz1rA\/VW2E-LCjbWI\/AAAAAAAAAzM\/-w6UlXf8PZ0\/s320\/20898_8186_cd3159_5.jpg\" alt=\"\" width=\"320\" height=\"320\" border=\"0\" \/><\/a><\/p>\n<p>Februari 2007 &#8211; Sebuah studi baru yang inovatif dalam Journal of Consumer Research menemukan bahwa warna minuman dapat mempengaruhi persepsi tentang bagaimana rasanya lebih dari kualitas atau harga. JoAndrea Hoegg dari University of British Columbia dan Joseph W. Alba dari University of Florida mengubah karakteristik cangkir jus jeruk yang sama dengan gelap dengan pewarna makanan, pemanis dengan gula, atau pelabelan dengan merek dan kualitas informasi.<\/p>\n<p>Studi ini menemukan bahwa warna jus memiliki pengaruh yang besar pada persepsi rasa; peserta memahami perbedaan tidak ada bila diberikan dua cangkir dengan satu artifisial gelap. Namun, kelompok yang sama gagal untuk memahami perbedaan rasa ketika diberi cangkir warna yang sama dengan satu manis. Nama merek dipengaruhi preferensi orang untuk satu cangkir di atas yang lain, tapi label satu merek premium dan lainnya merek toko murah itu tidak berpengaruh pada persepsi rasa.<\/p>\n<p>Para peneliti menjelaskan:<\/p>\n<p>&#8220;Diskriminasi perseptual merupakan dasar pilihan rasional dalam banyak kategori produk belum jarang diteliti dalam penelitian konsumen Penelitian ini meneliti diskriminasi karena berkaitan dengan kemampuan konsumen untuk mengidentifikasi perbedaan -. Atau kekurangan daripadanya &#8211; antara rangsangan gustatory.<\/p>\n<p>&#8220;<i>Tampaknya tidak mungkin bahwa konsumen kami sengaja dihindari rasa untuk warna sebagai dasar diskriminasi. Selain itu, konsumen kami menyerah pada pengaruh warna tetapi kurang dipengaruhi oleh iming-iming kuat merek dan informasi harga<\/i>.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Februari 2007 &#8211; Sebuah studi baru yang inovatif dalam Journal of Consumer Research menemukan bahwa warna minuman dapat mempengaruhi persepsi &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/ofamni.com\/warna-minuman-dapat-mempengaruhi-rasa\/\"> <span class=\"screen-reader-text\">Warna Minuman Dapat Mempengaruhi Rasa<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[24],"tags":[61],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Warna Minuman Dapat Mempengaruhi Rasa - OFamni<\/title>\n<meta name=\"description\" content=\"Bagaimana Warna Minuman Dapat Mempengaruhi Rasa beserta penjelasan yang lengkap mengenai pembahasan tersebut secara jelas dan mudah di mengerti\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ofamni.com\/warna-minuman-dapat-mempengaruhi-rasa\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Warna Minuman Dapat Mempengaruhi Rasa - 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